Bikini. The Atoll that inspired the name of the most explosive swimsuit
Published on July 8, 2015

What are the origins of the most famous two-piece swimsuit women love to show off on the beach? Maybe some people don’t know the long struggle that took women to wear a bikini. At first the bikini was censured because it was considered inappropriate; then women began to wear it but careful to cover some bare parts of their bodies; but soon, women began to show the bikini off with elegance. It has been considered a symbol of comfort and freedom and now women cannot think of relaxing on a beach or in a swimming pool without a comfortable bikini. It seems that the two-piece swimsuit was diffused in the ancient civilizations, as urns, frescos and mosaics prove. Its name comes from the Bikini Atoll, in the Marshall Islands, in which some atomic experiments took place. The name refers to the astonishing effect this new swimsuit would have on society, like an atomic explosion. The modern two-piece swimsuit was invented in Paris, in 1964, by the clothes designer Louis Réard. It was not a success at first; in fact, the American actress Esther Williams was censured because in a scene of the film Bathing Beauty , directed by George Sidney in 1944, she is shown wearing a bikini, which was considered inappropriate. During the Miss World pageant, in 1951, the two-piece swimsuit was forbidden and women could only wear a one-piece swimsuit. But, at the beginning of the Sixties, bikini became really popular thanks to the famous stars of the time, such as Brigitte Bardot who wore bikinis while she was in Saint Tropez and Cannes, encouraging other women to wear it too. The song “Itsy Bitsy Teenie Weenie Yellow Polka Dot Bikini” by Brian Hyland made the bikini even more famous and alluring for all young women in America. The bikini was formally promoted by the actress Ursula Andress, during the 007 film “Dr. No”. This days the fashion style is inspired by the Sixties and the Seventies’ look, also thanks to the bikini which represents a way to show oneself without excess. Moderation, refinement and elegance are the key words that guided the fashion designers of the past and inspire the modern ones. So, enjoy the sun and the summer showing off your perfect bikini!

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